How to Search Engine Optimize Content for Online Video Marketing

By the end of 2015, online video is to increase to 90 percent of all internet traffic. In fact the top spots on Google search results are increasingly being occupied by websites with video content, pushing those with traditional content to the lower spots or out of the first page search results. Ninety percent is not just a majority number but a takeover of internet traffic.

This change in Google’s search results is no doubt a problem for the organic web ranking of websites with plain text content but it offers a big opportunity for video-rich websites. However, most businesses may not have yet realized this new development because online video marketing is still not the major thrust of their marketing strategies.

Whether created as product advertisements or mini-documentaries, online videos are now the fastest way to present unique content to a wider audience. Internet users just prefer videos over text or non-moving pictures which results to more traffic, content sharing and leads to websites with videos. According to Search Engine Watch, the click-through rate of videos is 41 percent higher than that of plain text. So, if you want your website to rank high in the search engine results, optimized videos must be the major part of your content.

How do you optimize your videos? Following are five online video marketing tactics you can implement.

Create Quality Videos

A video is of good quality if it has useful and relevant content, has a short duration (preferably 3 minutes, maximum of 10 minutes), well scripted, with appropriate music and the best videography that technology can create.

Relevant content is important because internet users click on your video based on its title and tags as well as the theme of your site. So, if your site is about water sports, visitors expect to see videos about different water sports activities. If you uploaded videos about carpet installation because you just want to, your visitors will not be pleased.

You also have to keep your videos short because the viewer may not have the patience to finish the video and hear your message towards the end. Divide long videos into multiple segments with SEO optimized titles and descriptions.

Host and/or post your video

After you have created your video, it’s ready for upload to the internet. You have two basic options: host it on your website or upload it to YouTube, Vimeo or other third-party sites. Uploading the video on your website will increase traffic to it. Posting it to another site will maximize the exposure and reach of your videos. To maximize the viewership of your video, it is best to host and post it. For the videos that you will post to other sites, make sure to comply with the sites’ terms of use.

For the video that you will host, add the word “video” on your title and description to ensure that it will be properly indexed by the search engines. There’s no need to do the same to the videos you will post to the video-hosting sites.

Use the right keywords in the right places

Use the usual SEO practices on keywords you will use on the title, tags and descriptions of your videos. Adding a transcript of your video will also make it well understood even by those with hearing difficulties. The text will also help your video in getting indexed by the search engines.

Create a video sitemap on your website

Your video will not be indexed by the search engines without a sitemap. So, your site will not be included even on the last page of the search results. It’s a common SEO mistake error to forget about the sitemap. Your video sitemap should include the following: the video file, a full title and description and a thumbnail image.

Promote your videos

After you have uploaded your optimized your videos on your chosen locations, it’s time to promote them. You can post links to the video on your company blog as well as on your social media accounts such as Twitter and Facebook. If you allowed comments on the various locations of your videos, make sure to reply to them.

Effective video marketing strategies will make it easier for your site to rank high on the search engine results.

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Who is My Shopping Genie?

Have you ever wished that you could have numerous options to buy anything at the lowest price all the time? While the question is not “who” but “what” is My Shopping Genie. My Shopping Genie is “an innovative online shopping App that instantly finds the best deals and lowest prices on millions of products.”
What is this My Shopping Genie?

The program My Shopping Genie is owned by a company called MyNet Universe, they are currently moving into their third year of existence. While this may not mean much to you, this means a ton to the savvy business owner. See after the third year of any business, the startup costs normally have kept any business in the red. This mean MyNet has weathered the worst of the recession and has great people at the wheel controlling their expenses and customer service. Any company moving into the black frees up more funds to enhance their abilities to serve their clients and make technological upgrades. As they make these upgrades they attract more individuals building their business at a phenomenal pace.

How does it Work?

My Shopping Genie is an App you download to your computer that once installed automatically works for you on the major search engines. Once you type in something like car stereos in a search box in Google the My Shopping Genie box will load at the bottom of the page. It will say the names of Amazon, Costco, Wal-Mart, eBay,, and also gives you a few extra options. You then select business one at time and then go back, or you can click on the Genie. If you click on the “deals” link, it will take you to all deals and coupons based on your search. You are also given an opportunity to see free offers, free trials, and many other discounts. You also can look at items in your local area; the options are auto populated by Another really cool feature is when you click on businesses it jumps into Google Maps. On Google Maps it shows you information like the name of the company, address, phone number, and reviews made by patrons. Then on the right there is the map of you area and where these companies are located. Then you can see if they are within driving distance.

Why Would Anyone Want This?

As my wife says, “Why wouldn’t someone want this?” I have what I feel is a very good answer, time and money! The same reason really anything happens in this world nowadays. If you don’t have My Shopping Genie your online shopping process might go something like this. Try typing in the book Think and Grow Rich by Napoleon Hill in Google. First you’ll see and many more options down below and you’ll have to search and filter though each site. You’ll have to remember or write down the site and the price so you can get the best price, and if you need to buy it locally you’ll need to click on Maps. You just wasted lots of time! With My Shopping Genie it does all the work for you! It finds the lowest price on the most shopped business and compares them all. So as you can see it saves you time and money; something that all of us would like more of.

How My Story Begins

While I do have a home based business, I am always looking for more ways to have more time with family and make more money. I was approached by a friend with this information was told it was based around shopping, well really that’s all I heard. Seems I had the wrong set of “filters” on and automatically disregarded the opportunity until two days later. I was approached by another friend in whom she really got my investigative mind working. I decided that since it involved shopping, who best to investigate with me than my wife. She looks at things differently than I do and we know most women love to shop. We also currently live in the “Show Me” state, so we like to see how things work. First, we downloaded the free version. Then we started searching, hitting links, and playing with our new program. Much to our surprise it worked really well! Well enough that she said she could easily tell her friends, family, and coworkers about My Shopping Genie. She feels that people shop online anyways. My Shopping Genie saves you time and money. Saves them more time and money to do more shopping I guess, but we won’t tell my wife I said that.

What’s This Do for an Entrepreneur?

Just like everyone else you are saving time and money on purchases you make online. As a distributor of this prodigious program you obtain affiliate commission from hundreds of top online retailers every time someone buys something. You can also “brand” you’re My Shopping Genie on the left hand side of the genie bar. You can add a link, tag, or something that once clicked on can go anywhere you chose. Many car dealers, business owners, and others have invested in this because with “branding” your genie you now are on page one of the major search engines every time. This is powerful stuff! The opportunities are endless with My Shopping Genie! Also as a distributor you are going to find people want to join this phenomenal opportunity and you then get commissions as they join. You also have the opportunity to obtain commissions as people just click through the websites.

What Am I Telling You?

I’m telling you in my opinion this is a revolutionary program that save you time and money while you shop online. Shopping online is something we are all doing today and will continue. The following stats below show some countries and their current Internet users.

• United Kingdom, 48 million
• United States, 227 million
• China, 360 million
• France, 42 million
• Germany, 55 million
• Italy, 29 million
• Spain, 28 million

This is your chance to be part of a cutting edge opportunity, don’t wait a few years. In a few years, you will be listening to your spouse saying “I told you so!”

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Real Estate Marketing Reports; How To Build A Web Site Fast

A well designed web site offers an online presence to advertise your services and your listings. It will also provide you opportunities to show your site visitors how good you will take care of them. Also, know that the most effective web sites have customized content that site visitors love, and when visitors like them the search engines do, too!Prewritten reports can provide excellent real estate web site content at affordable prices, plus they can often be uploaded to your web site in a matter of minutes. Their cost and utilization can’t be beat!Optimized web content can help you get your real estate web site indexed by search engines faster, but key to that is the uniqueness and quality of your content. Well written, unique content will get you noticed by human visitors and search engine spiders alike, while poorly written content is virtually assured to get you ignored.When you have a web site, you’re not just trying to reach people who were searching for you — you’re trying to get people to visit it, read your latest news and offers, preview your listings, and to eventually contact you as a prospect pre-sold on the idea of doing business with you. And one of the best ways of doing this is to have fresh and useful content on it, short articles and reports about the kind of things your customers might be interested in.When prospects view your content rich site of informative and helpful information they’re more likely to do business with you because of it. While it might not be right away, or as soon as you’d like, they may eventually contact you for assistance. And when they do you’ll know they are serious about doing business with you, and you’ll have your site content to thank for converting yet another looker to a paying customer.Prewritten Marketing Reports Can Be Effective Because Of The Following Reasons1. Visitors will come to your web site to learn more about buying, selling and financing real estate.2. Potential buyers, sellers, renters and investors can use your web site to notify you about their real estate interests.3. Consumers can get answers to frequently asked questions at your real estate web site.Pre-written Real Estate Marketing Content is readily available and can be used in a variety of ways; as marketing reports, articles, web site content and the like. Above all it offers a way to provide useful information and gain the trust of your readers and site visitors – fast, inexpensive and good!While most real estate web sites appear to have just a few pages, the more dynamic ones frequently have hundreds of hidden, hard working pages feeding the search engines and directing visitors to them. Prospects find these pages by way of different keyword searches and visit those that appeal to their interests. Therefore, the more pages you have the more visitors you’re likely to get.Connect with prospects by educating them about the home buying and selling processes. You can educate sellers about the importance of setting realistic prices and reasonable terms and conditions to get their properties sold. And with Buyers your goal might be to educate them on things like easements, closing costs, appraisals, contract negotiations, closing costs, etc.When you’re searching for pre-written Real Estate Marketing Reports be sure to look for similar terms like, Articles, Web Site Content, Marketing Reports, etc. All are, no matter what you call them, efficient ways to get noticed both by consumers and search engines.The better the quality of your content the more value it adds to your web site, and the more helpful it is to human visitors the better. And of course this all makes sense when you consider that your site visitors are looking for helpful information and search engines are looking for happy, satisfied visitors.When you’re ready to increase the number of prospects you are working with consider Prewritten Real Estate Marketing Reports and Web Site Content. They’re easy to find, easier to buy and are often times ready for immediate upload to your site.

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